Let’s be blunt: most videos you see in your feed are forgettable. Not from a lack of talent or ideas, but because the landscape has shifted. Algorithms have changed. AI is flooding every corner. Low-effort “brain rot” content raised the noise floor. And audiences got harder to impress. If you want your video content to actually connect in 2026, you can’t rely on the same old playbook.
What does it take to create video that breaks through? In this conversation, Kaitlyn Rossi, Creative Director at Storyblocks, sits down with Byron Stewart, Social Director at Team Epiphany and the Editor of Tapped In to unpack what it will take for your content to stand out in 2026. Using insights from the 2026 Video Trends Guide and research Byron has collected for his growing Substack that examines how culture inspires marketing, they’ll cover what brands and creators are doing today to make their videos worth watching.
This isn’t about chasing trends. It’s about understanding why these shifts are happening and how you can apply that to your own content.
What you’ll learn:
- Why premium social content is returning — and how quality is becoming a competitive advantage again
- What trending aesthetics are showing up in visuals and what’s driving them
- Why behind-the-scenes content has shifted from a “nice-to-have” to an essential part of creative strategies
- Why “In Real Life connection” feels like the most notable culture shift and how it’s also influencing video content
This conversation is for marketers, creative leaders, and video teams who want their content to leave a memorable impression.
